english
1
general::
hype sb up
to make someone feel very excited
• She took pills to keep her awake, to help her sleep, to calm her down and to hype her up.
Cambridge-Phrasal Verbs
2
general::
Phrase(s): hype someone or something (up)
to promote, advertise, or boost someone or something, often excessively. • No matter how much they hyped it up, it was still a very dull movie. • Her agent hyped her up as a great actress.
McGrawhill's American Idioms And Phrasal Verbs
3
general::
noun ADJ. media | marketing | pre-match, pre-race, pre-season, etc. VERB + HYPE live up to The movie failed to live up to all the hype. | believe HYPE + VERB surround sth the hype surrounding her latest book PREP. ~ about I don't believe all the hype about how good the French team will be this season.
Oxford Collocations Dictionary