Yet, as a result of a preliminary scale conversion, all attributes utilised by the present typological study show the same level of measurement.
Reporting the frequency distribution of all 23 attributes ("count data"): Attributes that are constant and thus non-varying because of missing or poorly assigned characteristic values are eliminated from the typological study given
Yet, in all cases, they can be ascribed to the fact that the luxury trade associations at country level do not exclusively grant membership to luxury brands, but also to cultural and political institutions, to nature reserves and landscapes as well as to publishing houses, business consultancies and law firms, which have nothing to do with the idea of the luxury brand as defined in the context of this thesis and are thus not relevant for the typological study.
Also, the initial dataset must be adjusted to the requirements of the typological study.
(1) Configuration: In view of the definition of the luxury brand that this thesis has initially adhered to and the purposes of the typological study, the basic register "luxury brand" within the filter "brand category" has been chosen.
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